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BEAUTY OF JOSEON

BEAUTY OF JOSEON

Beauty of Joseon products represent Korean skincare, traditional Hanbang-inspired ingredients, and modern skin-focused cosmetics.

The brand’s products are developed around gentle, functional skincare inspired by Korean beauty traditions. Beauty of Joseon is known for formulas featuring ingredients such as rice, ginseng, green plum, propolis, centella, niacinamide, and retinal. The portfolio focuses on facial skincare rather than fragrance, with products across cleansing, toning, serums, moisturising, masks, eye care, and sun protection. The brand performs strongly in mainstream and premium skincare retail due to its global K-beauty popularity, accessible pricing, and viral sunscreen and serum products. Packaging is minimal, clean, and aligned with Korean skincare aesthetics. It suits customers seeking effective daily skincare with a gentle and traditional-inspired identity.

Categories:

  • Cosmetics

Indicative Product Range:

  • Cleanser
  • Cleansing Balm
  • Cleansing Oil
  • Toner
  • Essence Water
  • Serum
  • Eye Serum
  • Cream
  • Gel
  • Mask
  • Sun Cream
  • Sun Serum
  • Sun Stick
  • Serum Discovery Kit

Products are distributed through authorized channels and supplied in compliance with EU regulations.

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